Order Swatches
See the texture and colour in person before choosing your rug.
Buy Underlays
Underlays are sized 10cm smaller than your rug for a perfect fit.
The Sera is hand-tufted from wool, viscose, and bamboo, creating a surface that balances natural resilience with a gentle lustre. Its 1.2 cm pile builds a surface that is soft and substantial, designed for interiors that value material curiosity and artistic expression. The hand-tufted construction allows for a precise articulation of form and texture underfoot. In Rainbow, it is a harmonious blend of abstract patterns and soothing hues. It is a statement piece that introduces a sense of light and vibrant movement to the room.
Material: 50% Wool, 35% Art Silk and 15% Bamboo
Pile Height: 1.2cm
Quality: HandTufted
Origin: Made in India
Disclaimer: As each rug is handmade, gentle variations in colour, and size may occur (3% to 5%), enhancing the unique character of every piece
Australia-Wide Shipping: We offer free standard shipping across Australia.
Processing Time: Instock Orders are processed within 2 business days.
Delivery Time: Standard delivery typically takes 5-7 business days after dispatch.
International Shipping: For international orders, please contact us at support@elanandearth.com.au for a shipping quote.
For detailed information, please refer to our Shipping Policies
Change of Mind: You can return unused rugs in their original condition within 14 days of delivery for a full refund or exchange. Return shipping costs are the customer's responsibility.
Faulty or Damaged Items: If your rug is faulty, damaged, or not as described, you're entitled to a repair, replacement, or refund under the Australian Consumer Law.
For more details, please see our Return Policy
To keep your Elan & Earth rug looking its best:
Regular Vacuuming: Gently vacuum weekly to remove dust and prevent dirt buildup.
Immediate Spill Treatment: Blot spills promptly with a clean, dry cloth to prevent stains.
Avoid Direct Sunlight: Position your rug away from direct sunlight to prevent fading.
For comprehensive care instructions, please visit our Detailed Rug Care Guide.
Better than I thought it would be. LOVE it!
Great quality. Love the shaping on the size and colour.
I love my new bedroom rug. It’s really beautiful and soft. Couldn’t be happier!
We absolutely love this rug. The colour is true to the images and it’s lovely and soft. My son loves it in his new room. So happy!
This rug was everything I hoped it would be; beautiful colour and soft underfoot.
So incredibly happy with my purchase. The rug is well made and you can feel the quality that has gone into the construction. The pile is thick and soft, and feels like it will last a very long time.
Fantastic service, the delivery man was nice and helpful. The rug itself is beautiful. The wool feels super to walk on and is easy to vacuum. Colour is perfect.
We love our new rugs ! The texture is luxe and so soft underfoot. Perfect for our living room upgrade.
Quality is great. Very soft, dense wool. Great feeling underfoot. But I would encourage this company to stop using Allied Express for deliveries ASAP. Getting my rug from Allied Express was an ordeal. And I am yet to receive confirmation of the eventually successful delivery OR the second supposedly failed delivery attempt. There is no paper trail or tracking information provided for where my $1200 rug was for 4 or 5 days after the first failed delivery attempt. Which was incredibly stressful. I had to chase them repeatedly for info over the phone. But they still never provided anything in writing to confirm what they said over the phone. Rug is beautiful. Allied Express were abysmal.
This is a beautiful rug. I looked at it for a few weeks prior to purchasing as I wanted to be sure it was right.
It’s soft , supportive under foot and the design is subtle enough to add contrast without being dominant in our room.
I love both my Pure Wool Rugs - colors Fern & Mustard.
They have transformed the spaces they are in & added warmth & color & have helped the acoustics in the room enormously.
The packaging of the rugs was exceptional with great care taken so that no kinks marks or distortions occurred during transit. And with very prompt delivery.
An absolutely beautiful rug! It is soft and thick. Lovely to sit on or lie on the floor.
It is as described and pictured on the website.
Fast delivery- the rugs arrived less than a week after ordering on line.
I was tentative ordering a rug online. I read the reviews and researched Elan & Earth. The rug arrived before the date, the communication was excellent... but let's talk about the rug. It's glorious. Very very happy
I am in awe of this rug! It is everything I wanted and more!
I had been searching for the ultimate shaggy woolen rug in a brown/green hue and the hazelnut was perfect.
Now thinking I need the green also :)
Customer service was amazing and I can highly recommend Elan and Earth and their gorgeous rugs...thank you so much!
Tanya
Beautiful quality , feels luxurious to walk on . Colour is the same as on the website , very happy with my purchase
This is an absolutely beautiful rug. The colour is gorgeous and feels plush to walk on. Excellent customer service from the Elan and Earth team.
Beautiful colour and soft feel.
Looks perfect.
Would highly recommend a non slip mat underneath if you are placing it on a hard floor.
Wow this rug is so beautiful. Was so pleased opening it up- colour very true to the website too. So soft for a wool rug and just brings our lounge room together perfectly. So happy
It’s a beautiful rug, thick and feels amazing under foot. The quality is excellent. I was just a bit disappointed by the colour. It’s much duller in tone than the pictures and has a cooler hue. It’s still beautiful , it just doesn’t pop as much as the photos online. In the future I will order the colour swatches. And although I am a bit disappointed by the colour, would still buy another rug because of the quality and workmanship.
Super lux. Feels really nice under foot. Can't stop looking at it!
Gorgeous rug. Very happy with the choice
Love this rug, feels beautiful under foot and looks great. High quality and fast delivery
Fast delivery, great quality rug, true to colour.
Great product!
The opportunity to get a sample was brilliant! Purchased the day we received the sample. Everything arrived quickly and we are super happy with the rug. Can't comment yet on longevity of course but super happy so far.
We purchased the 150 cm round rug in chestnut and are very pleased with the quality and the colour . The carpet arrived within the time frame stated on their website . Great service and would recommend elan and earth to others .
